{"id":10,"date":"2018-11-09T17:10:42","date_gmt":"2018-11-09T17:10:42","guid":{"rendered":"https:\/\/brie.hunter.cuny.edu\/showcase\/?post_type=portfolio_item&#038;p=10"},"modified":"2024-11-07T15:08:43","modified_gmt":"2024-11-07T20:08:43","slug":"courtesycounts-feat-goofus-gallant","status":"publish","type":"portfolio_item","link":"https:\/\/brie.hunter.cuny.edu\/showcase\/index.php\/project\/courtesycounts-feat-goofus-gallant\/","title":{"rendered":"#COURTESYCOUNTS"},"content":{"rendered":"\n<p class=\"has-text-align-left\">Yvonne Chow <\/p>\n\n\n\n<p>Honors Project (2018)<\/p>\n\n\n\n<p><span style=\"font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen-Sans, Ubuntu, Cantarell, 'Helvetica Neue', sans-serif;\">Discourteous train etiquette has significant consequences for urban transportation yet NYC subway riders still disregard it despite exposure to the #CourtesyCounts campaign posters. Since 2015, riders have encountered the campaign as billboards and animations featuring stick figures demonstrating improper and proper behavior on public transit.<\/span><\/p>\n\n\n\n<p>Here a redesigned and gamified version of the campaign is introduced in the form of playing cards to increase civic engagement of courtesy. The card deck is a product of 64 survey responses analyzed through the methods of lean customer development research and represented as Goofus &amp; Gallant characters, created to broaden communication of proper train etiquette entertainingly and interactively.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.yumpu.com\/en\/embed\/view\/Y3gebPBfU72pLFSC\" target=\"_blank\" rel=\"noopener\">Full Project<\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/yvonneochow.com\/portfolio\/courtesycounts\/\" target=\"_blank\" rel=\"noopener\">Yvonne Chow&#8217;s website<\/a><\/p>\n\n\n\n<div class=\"wp-block-jetpack-tiled-gallery aligncenter is-style-rectangular\"><div class=\"tiled-gallery__gallery\"><div class=\"tiled-gallery__row\"><div class=\"tiled-gallery__col\" style=\"flex-basis:38.74338071371907%\"><figure class=\"tiled-gallery__item\"><img decoding=\"async\" alt=\"\" data-height=\"1500\" data-id=\"97\" data-link=\"https:\/\/brie.hunter.cuny.edu\/showcase\/index.php\/project\/courtesycounts-feat-goofus-gallant\/gallery1-min\/\" data-url=\"https:\/\/brie.hunter.cuny.edu\/showcase\/wp-content\/uploads\/2018\/11\/gallery1-min.jpg\" data-width=\"2000\" src=\"https:\/\/i1.wp.com\/brie.hunter.cuny.edu\/showcase\/wp-content\/uploads\/2018\/11\/gallery1-min.jpg?ssl=1\" layout=\"responsive\"\/><\/figure><\/div><div class=\"tiled-gallery__col\" style=\"flex-basis:22.513238572561864%\"><figure class=\"tiled-gallery__item\"><img decoding=\"async\" alt=\"\" data-height=\"1289\" data-id=\"93\" data-link=\"https:\/\/brie.hunter.cuny.edu\/showcase\/index.php\/project\/courtesycounts-feat-goofus-gallant\/printfulldeck1-min\/\" data-url=\"https:\/\/brie.hunter.cuny.edu\/showcase\/wp-content\/uploads\/2018\/11\/printfulldeck1-min.jpg\" data-width=\"996\" src=\"https:\/\/i0.wp.com\/brie.hunter.cuny.edu\/showcase\/wp-content\/uploads\/2018\/11\/printfulldeck1-min.jpg?ssl=1\" layout=\"responsive\"\/><\/figure><\/div><div class=\"tiled-gallery__col\" style=\"flex-basis:38.74338071371907%\"><figure class=\"tiled-gallery__item\"><img decoding=\"async\" alt=\"\" data-height=\"1500\" data-id=\"101\" data-link=\"https:\/\/brie.hunter.cuny.edu\/showcase\/index.php\/project\/courtesycounts-feat-goofus-gallant\/gallery14-min\/\" data-url=\"https:\/\/brie.hunter.cuny.edu\/showcase\/wp-content\/uploads\/2018\/11\/gallery14-min.jpg\" data-width=\"2000\" src=\"https:\/\/i2.wp.com\/brie.hunter.cuny.edu\/showcase\/wp-content\/uploads\/2018\/11\/gallery14-min.jpg?ssl=1\" layout=\"responsive\"\/><\/figure><\/div><\/div><div class=\"tiled-gallery__row\"><div class=\"tiled-gallery__col\" style=\"flex-basis:36.328388695092634%\"><figure class=\"tiled-gallery__item\"><img decoding=\"async\" alt=\"\" data-height=\"1500\" data-id=\"100\" data-link=\"https:\/\/brie.hunter.cuny.edu\/showcase\/index.php\/project\/courtesycounts-feat-goofus-gallant\/gallery12-min\/\" data-url=\"https:\/\/brie.hunter.cuny.edu\/showcase\/wp-content\/uploads\/2018\/11\/gallery12-min.jpg\" data-width=\"2000\" src=\"https:\/\/i1.wp.com\/brie.hunter.cuny.edu\/showcase\/wp-content\/uploads\/2018\/11\/gallery12-min.jpg?ssl=1\" layout=\"responsive\"\/><\/figure><figure class=\"tiled-gallery__item\"><img decoding=\"async\" alt=\"\" data-height=\"1500\" data-id=\"99\" data-link=\"https:\/\/brie.hunter.cuny.edu\/showcase\/index.php\/project\/courtesycounts-feat-goofus-gallant\/gallery3-min\/\" data-url=\"https:\/\/brie.hunter.cuny.edu\/showcase\/wp-content\/uploads\/2018\/11\/gallery3-min.jpg\" data-width=\"2000\" src=\"https:\/\/i2.wp.com\/brie.hunter.cuny.edu\/showcase\/wp-content\/uploads\/2018\/11\/gallery3-min.jpg?ssl=1\" layout=\"responsive\"\/><\/figure><figure class=\"tiled-gallery__item\"><img decoding=\"async\" alt=\"\" data-height=\"1500\" data-id=\"98\" data-link=\"https:\/\/brie.hunter.cuny.edu\/showcase\/index.php\/project\/courtesycounts-feat-goofus-gallant\/gallery2-min\/\" data-url=\"https:\/\/brie.hunter.cuny.edu\/showcase\/wp-content\/uploads\/2018\/11\/gallery2-min.jpg\" data-width=\"2000\" src=\"https:\/\/i0.wp.com\/brie.hunter.cuny.edu\/showcase\/wp-content\/uploads\/2018\/11\/gallery2-min.jpg?ssl=1\" layout=\"responsive\"\/><\/figure><\/div><div class=\"tiled-gallery__col\" style=\"flex-basis:63.67161130490737%\"><figure class=\"tiled-gallery__item\"><img decoding=\"async\" alt=\"\" data-height=\"1289\" data-id=\"92\" data-link=\"https:\/\/brie.hunter.cuny.edu\/showcase\/index.php\/project\/courtesycounts-feat-goofus-gallant\/printfulldeck2-min\/\" data-url=\"https:\/\/brie.hunter.cuny.edu\/showcase\/wp-content\/uploads\/2018\/11\/printfulldeck2-min.jpg\" data-width=\"996\" src=\"https:\/\/i0.wp.com\/brie.hunter.cuny.edu\/showcase\/wp-content\/uploads\/2018\/11\/printfulldeck2-min.jpg?ssl=1\" layout=\"responsive\"\/><\/figure><\/div><\/div><div class=\"tiled-gallery__row\"><div class=\"tiled-gallery__col\" style=\"flex-basis:43.60621481976935%\"><figure class=\"tiled-gallery__item\"><img decoding=\"async\" alt=\"\" data-height=\"1294\" data-id=\"91\" data-link=\"https:\/\/brie.hunter.cuny.edu\/showcase\/index.php\/project\/courtesycounts-feat-goofus-gallant\/printfulldeck3-min\/\" data-url=\"https:\/\/brie.hunter.cuny.edu\/showcase\/wp-content\/uploads\/2018\/11\/printfulldeck3-min.jpg\" data-width=\"1000\" src=\"https:\/\/i2.wp.com\/brie.hunter.cuny.edu\/showcase\/wp-content\/uploads\/2018\/11\/printfulldeck3-min.jpg?ssl=1\" layout=\"responsive\"\/><\/figure><\/div><div class=\"tiled-gallery__col\" style=\"flex-basis:56.39378518023065%\"><figure class=\"tiled-gallery__item\"><img decoding=\"async\" alt=\"\" data-height=\"1000\" data-id=\"89\" data-link=\"https:\/\/brie.hunter.cuny.edu\/showcase\/index.php\/project\/courtesycounts-feat-goofus-gallant\/courtesycounts\/\" data-url=\"https:\/\/brie.hunter.cuny.edu\/showcase\/wp-content\/uploads\/2018\/11\/courtesycounts.png\" data-width=\"1000\" src=\"https:\/\/i0.wp.com\/brie.hunter.cuny.edu\/showcase\/wp-content\/uploads\/2018\/11\/courtesycounts.png?ssl=1\" layout=\"responsive\"\/><\/figure><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Discourteous train etiquette has significant consequences for urban transportation yet NYC subway riders still disregard it despite exposure to the #CourtesyCounts campaign posters. Since 2015, riders have encountered the campaign as billboards and animations featuring stick figures demonstrating improper and proper behavior on public transit.<\/p>\n","protected":false},"author":3,"featured_media":89,"comment_status":"open","ping_status":"closed","template":"","meta":[],"portfolio":[4],"class_list":["post-10","portfolio_item","type-portfolio_item","status-publish","has-post-thumbnail","hentry","portfolio-graphic-design"],"featured_image_urls_v2":{"full":["https:\/\/brie.hunter.cuny.edu\/showcase\/wp-content\/uploads\/2018\/11\/courtesycounts.png",1000,1000,false],"thumbnail":["https:\/\/brie.hunter.cuny.edu\/showcase\/wp-content\/uploads\/2018\/11\/courtesycounts-150x150.png",150,150,true],"medium":["https:\/\/brie.hunter.cuny.edu\/showcase\/wp-content\/uploads\/2018\/11\/courtesycounts-300x300.png",300,300,true],"medium_large":["https:\/\/brie.hunter.cuny.edu\/showcase\/wp-content\/uploads\/2018\/11\/courtesycounts-768x768.png",768,768,true],"large":["https:\/\/brie.hunter.cuny.edu\/showcase\/wp-content\/uploads\/2018\/11\/courtesycounts.png",930,930,false],"1536x1536":["https:\/\/brie.hunter.cuny.edu\/showcase\/wp-content\/uploads\/2018\/11\/courtesycounts.png",1000,1000,false],"2048x2048":["https:\/\/brie.hunter.cuny.edu\/showcase\/wp-content\/uploads\/2018\/11\/courtesycounts.png",1000,1000,false],"featured":["https:\/\/brie.hunter.cuny.edu\/showcase\/wp-content\/uploads\/2018\/11\/courtesycounts.png",1000,1000,false],"featured@2x":["https:\/\/brie.hunter.cuny.edu\/showcase\/wp-content\/uploads\/2018\/11\/courtesycounts.png",1000,1000,false],"featured-small":["https:\/\/brie.hunter.cuny.edu\/showcase\/wp-content\/uploads\/2018\/11\/courtesycounts-1000x1000.png",1000,1000,true],"recent-thumbnail":["https:\/\/brie.hunter.cuny.edu\/showcase\/wp-content\/uploads\/2018\/11\/courtesycounts-345x192.png",345,192,true],"recent-thumbnail-retina":["https:\/\/brie.hunter.cuny.edu\/showcase\/wp-content\/uploads\/2018\/11\/courtesycounts-690x384.png",690,384,true],"woo-featured":["https:\/\/brie.hunter.cuny.edu\/showcase\/wp-content\/uploads\/2018\/11\/courtesycounts-280x280.png",280,280,true],"entry-cover":["https:\/\/brie.hunter.cuny.edu\/showcase\/wp-content\/uploads\/2018\/11\/courtesycounts.png",1000,1000,false],"entry-cover@2x":["https:\/\/brie.hunter.cuny.edu\/showcase\/wp-content\/uploads\/2018\/11\/courtesycounts.png",1000,1000,false],"loop":["https:\/\/brie.hunter.cuny.edu\/showcase\/wp-content\/uploads\/2018\/11\/courtesycounts-950x320.png",950,320,true],"portfolio-scroller-widget":["https:\/\/brie.hunter.cuny.edu\/showcase\/wp-content\/uploads\/2018\/11\/courtesycounts-560x560.png",560,560,true],"portfolio_item-thumbnail":["https:\/\/brie.hunter.cuny.edu\/showcase\/wp-content\/uploads\/2018\/11\/courtesycounts-600x400.png",600,400,true],"portfolio_item-masonry":["https:\/\/brie.hunter.cuny.edu\/showcase\/wp-content\/uploads\/2018\/11\/courtesycounts-600x600.png",600,600,true],"portfolio_item-thumbnail_wide":["https:\/\/brie.hunter.cuny.edu\/showcase\/wp-content\/uploads\/2018\/11\/courtesycounts.png",600,600,false],"portfolio_item-thumbnail_wide_cinema":["https:\/\/brie.hunter.cuny.edu\/showcase\/wp-content\/uploads\/2018\/11\/courtesycounts.png",750,750,false],"portfolio_item-thumbnail_cinema":["https:\/\/brie.hunter.cuny.edu\/showcase\/wp-content\/uploads\/2018\/11\/courtesycounts.png",335,335,false],"portfolio_item-thumbnail_portrait":["https:\/\/brie.hunter.cuny.edu\/showcase\/wp-content\/uploads\/2018\/11\/courtesycounts.png",600,600,false],"portfolio_item-thumbnail_square":["https:\/\/brie.hunter.cuny.edu\/showcase\/wp-content\/uploads\/2018\/11\/courtesycounts.png",800,800,false]},"post_excerpt_stackable_v2":"<p>Discourteous train etiquette has significant consequences for urban transportation yet NYC subway riders still disregard it despite exposure to the #CourtesyCounts campaign posters. Since 2015, riders have encountered the campaign as billboards and animations featuring stick figures demonstrating improper and proper behavior on public transit.<\/p>\n","category_list_v2":"","author_info_v2":{"name":"Fabio Silva","url":"https:\/\/brie.hunter.cuny.edu\/showcase\/index.php\/author\/fabiodeosilvagmail-com\/"},"comments_num_v2":"0 comments","_links":{"self":[{"href":"https:\/\/brie.hunter.cuny.edu\/showcase\/index.php\/wp-json\/wp\/v2\/portfolio_item\/10","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/brie.hunter.cuny.edu\/showcase\/index.php\/wp-json\/wp\/v2\/portfolio_item"}],"about":[{"href":"https:\/\/brie.hunter.cuny.edu\/showcase\/index.php\/wp-json\/wp\/v2\/types\/portfolio_item"}],"author":[{"embeddable":true,"href":"https:\/\/brie.hunter.cuny.edu\/showcase\/index.php\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/brie.hunter.cuny.edu\/showcase\/index.php\/wp-json\/wp\/v2\/comments?post=10"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/brie.hunter.cuny.edu\/showcase\/index.php\/wp-json\/wp\/v2\/media\/89"}],"wp:attachment":[{"href":"https:\/\/brie.hunter.cuny.edu\/showcase\/index.php\/wp-json\/wp\/v2\/media?parent=10"}],"wp:term":[{"taxonomy":"portfolio","embeddable":true,"href":"https:\/\/brie.hunter.cuny.edu\/showcase\/index.php\/wp-json\/wp\/v2\/portfolio?post=10"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}